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Gelato Lab was born from the common dream of its founders, which merged one's artisanal gelato creative genius with the other's extensive F&B market expertise in Hong Kong and Macau creating the right recipe for success. The current brand repositioning project aims to create a more distinct brand image, highlighting the origins of the gelato, to enhance customers' confidence in the quality of the brand's products and its authenticity.
"It's hot, let's have some gelato!" Francesco Procopio Cutò, the inventor of Sicilian gelato and sorbet, is the inspiration behind Gelato Lab, a project dedicated to paying tribute to him and the place where gelatos were born - Sicily.
The design concept for Gelato Lab draws inspiration from the timeless charm and nautical elegance of the Southern Italian island of Sicily. The gelato experience is designed to transport customers to the sun-kissed shores of the Mediterranean, using elements from the island's rich maritime heritage and vibrant coastal lifestyle.
The Gelato Lab company brochure features the brand's core values and principles, its vision and mission. Utilizing the brand's color palette and design elements, the brochure layout is uniquely vibrant and dynamic. This is primarily intended for wholesale and B2B business purposes, helping Gelato Lab's partners develop a strong and lasting impression of the brand.
Have you got a creative idea or project in mind? Get in touch to learn more about our expertise, request enquiry or just a chat.