The implementation of visual cues and information systems in a place to give guidance and direct people, by using signs, symbols and graphic design, ideally enhancing the overall interior experience.
Signage and wayfinding systems guide people through complex or large-scale spaces like airports, hospitals, shopping malls, and expansive campuses, but also being essential for workspace and commercial spaces to build a functional environment for employees and visitors. These systems simplify visitor navigation by providing clear instructions. Beyond their usefulness, well-designed signage improves user experience by lowering frustration and confusion and encouraging comfort and confidence in strange environments. In this sense, wayfinding and signage systems serve both functional and aesthetic purposes for built spaces.
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